Parramatta Park Dairy

Parramatta Park Trust government exhibition / interpretive
After a year long period of research, stakeholder and industry expert consultation, Trigger designed a suite of innovative interpretives to revitalise the visitor experience for Parramatta Park’s Dairy Precinct. Significantly the precinct contains one of Australia’s oldest European structures.
One of the project’s key objectives was to convey stories and histories that speak to the themes and world heritage status of the park in a way that stimulates and engages diverse contemporary audiences. The spirit of the historic structures and the landscape is evoked through meaningful integration of architectural heritage, archaeology, object display and sensory technology. One of the challenges was to ensure that the significance of the site was not impacted and all work was reversible. Creating a new experience with these constraints and conditions required a thoughtful and innovative design approach.
The project includes interior interpretation design encompassing: object displays, AV and digital and sympathetic, dramatic lighting strategy for the whole site. Display cases, object displays, touch screen interactives and soundscape interactives can be refreshed over time so that the experience evolves and continues to reflect changing visitor requirements. The interpretive approach addresses the landscape through a range of interpretive interventions: discoverable interpretive panels, which integrate sensitively with existing fabric, and soundscapes.
My team and I created an interpretive design sub brand which responded to the Park’s recent overarching rebrand. We liaised with the Trust’s brand / marketing teams to ensure understanding, cohesion and ownership. This sub brand was designed for site wide application incorporating a flexible design language that addresses both the ‘rural’ and ‘regal’ characteristics of the park.
World-class heritage practice is showcased by an innovative design approach that serves to enhance architectural features, avoid clichéd ‘rustic’ overtones, and minimise intrusion on heritage fabric.

Photographs by Melanie Touw, Gregory Anderson. Some photographs courtesy of Parramatta Park Trust

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