Toland Architectural Design Partners engaged Trigger to work with strategist Penny Bowring to reinvigorate its brand. The project involved a name change, significant evaluation and restructuring. The emergent new brand has a focus on partnering with clients and other experts in their fields. The design of the logotype incorporates an ampersand (&) to highlight the importance that partnering has to Toland. The new brand has capitalised on the business's strengths, enriched confidence and has contributed towards business growth.
Shigeru Ban Publication
Shigeru Ban & TWarchitectureprint / publication
Trigger designed a specialised collaborative project publication for Japanese architect Shigeru Ban and Australian firm Toland Williams Architects. The publication features a unique woven paper cover and custom made box conceptualized by Trigger and brought to life by paper engineer Benja Harni. The idea for the piece reflects Shigeru Ban’s reputation as ‘the paper architect’ and references his innovative use of materials.
Tolandarchitectureweb / digital
Toland Architectural Design Partners engaged Trigger to work with strategist Penny Bowring to reinvigorate its brand. The project involved a name change, significant evaluation and restructuring and a reskin of its website to reflect the new brand. The refreshed website incorporates an intuitive user interface, a minimal contemporary aesthetic consistent with Toland’s architectural project outcomes, a Chinese language version of all pages, large project images that clearly show the intricacies of each showcased project and the addition of news pages providing the latest updates.
Toland Williams Architectsarchitectureweb / digital
The Toland Williams Architects website design is based on the fundamental architectural principle that all buildings are built out from or into the horizon. This idea has been used as the organizational principle across the whole website. All company and project information emerges above and below an imaginary ‘horizon line’ that runs across the middle of the browser window. As the user navigates deeper into the site old content collapses into the ‘horizon line’ and new content emerges. Projects are represented with large full window sized images and move intuitively left to right controlled by the position of the user’s cursor.