Monet and the Impressionists

Art Gallery of New South Wales arts environmental
Trigger was commissioned by the Art Gallery of New South Wales to design promotional material for its major Summer 08/09 exhibition – ‘Monet and the Impressionists’. The shimmering light and myriad of colours that define paintings of this period inspired the design. A dual cool/warm colour palette was used to ensure the design complimented any artwork used for marketing purposes. The campaign encompassed citylight posters, banner and a range of advertising and printed collateral.

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